‘iPhone’ worm? Not quite…

Via MacDailyNews (sub-via the BBC, but I’m not linking to their FUD).

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So there’s a ‘worm’ that’s been discovered in the wild (or should that be outback?) in Australia.

Our intrepid license-fee paid for reporters at the Beeb, gleefully point out that it changes the wallpaper to a picture of Rick Astley, and as a side issue also point out that it only affects jailbroken iPhones.

In my opinion, a jailbroken iPhone is not an iPhone – not the iPhone that most people viewing the BBC news item would buy and use, so the headline ‘Worm attack bites at Apple iPhone’ is a little inflammatory.

Leaving aside that issue, where does this leave all the whiners who have constantly asked, nay, demanded that Apple make their iPhone an open platform?

(I’m thinking of such high-profile ‘Apple-supporters’ such as Laporte, Inakhto, to name a few).

Does this not validate and verify Apple stance of a closed system, with only approved apps allowed?

Apple said at the time that a smartphone is a far more vulnerable computer than a traditional laptop or desktop, and therefore needs a different approach in terms of what is allowed to run on it.

Maybe the oft-used and derisory statement that ‘Apple knows best’ is correct after all.

An insight into Jobs…

People in the know speak about Jobs…

Recently on CNNMoney, 8 people gave a rare insight into Steve Jobs, and it makes enlightening reading – choice quotes are:

“He does it in a very black-and-white way, while the rest of the world gets caught up in the gray — or caught up in themselves.” – Andrea Jung

“It struck me that there wasn’t furniture good enough for Steve in the world. He’d rather have nothing if he couldn’t have perfection.” – Larry Ellison

“He set the performance standard for product thinking and product execution that all the rest of us should aspire to hit.” – Marc Andreessen

And this is why we don’t see a tablet from Apple – yet. Many tablets have been created – and rejected.

I’d rather have nothing at all, than a tablet-like product looking for a market to fit into.

And so it begins…

There’s a critcal update for Windows 7, this, even before it was released.

From Rixstep:

“Do not install this critical update until you have (successfully) installed Windows 7. The code in the update may corrupt earlier Windows systems, destroying your own data and making it impossible to upgrade to the fabulous Windows 7.”

You know, leaving aside the seriousness of this bug, and the fact that it shows, yet again, that Windows is the swiss cheese of operating systems, doesn’t it strike you odd that Microsoft is asking it’s users not to install this update unless they’ve first installed Windows 7. This could corrupt their system.

WHY DOESN’T WINDOWS AUTOMATICALLY SENSE WHICH OS YOU’RE RUNNING AND ONLY PRESENT THE OPTIONS FOR THAT OS?

You know, like Mac OS always has done?

It’s no wonder some Windows installs go bad – the OS doesn’t even help the user make the right choices.

Looking at my options…

So I’ve had a rocky year with MobileMe that’s tested my patience to it’s limits. Many others agree with me:

Apple’s MobileMe Still Having Issues – SteveNet

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Although by all accounts it’s not as bad as when it first started (I joined after the MobileMe team were sacked replaced), it still could be so much more.

My plans were huge for Apple’s syncing service, I was going to connect up my freelance work, and sync the computers in my studio (about 6-7 Macintoshes) and much more.

The reality? I dare not do more than sync up one work Mac, with my home Mac.

The amount of troubleshooting I’ve had to do just keep this running smoothly means that if I pushed this out to the full studio, I’d spend too much time keeping it working – time I just don’t have.

Apple, I know that this is a small blog that nobody reads, but you really, really need to do something, and quickly – like the image above says, you’ve got 51 days before I’m forced into making a decision of whether to continue.

Ballmer must go? Say it isn’t so!

The Secret Diary of Steve Jobs: NY Times all but says it: Ballmer must go

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Surely any right-thinking person would admit that the total eradication to the technical dead end that Microsoft has taken us all down, must be a good thing?

If ‘total eradication’ is too strong then any reduction in their influence can only make all of our lives better?

The surest way to make that happen is to keep this total idiot in his place, in fact make it federal law that he has this job for life.

Microsoft still have far too much power, with the desktop still firmly in their grasp, and although Google, Apple and others owe a lot to their current success due to their sterling innovation and business acumen, Ballmer being asleep at wheel can only help matters.

I for one would feel very worried with a newly invigorated Microsoft with a new guy at the helm with countless billions to spend.

MobileMe – it could be worse…

MobileMe DOA?

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I’ve written before about the problems I’ve had with MobileMe, and that it doesn’t seem as rock-solid as we’d like.

I’ve had problems with data syncing, needing to re-set sync data on 2 occasions, and one problem needing to reinstall a combo updater.

Many pundits have written that maybe this is proof-positive that ‘the cloud’ is not and indeed cannot, live up to its promise – a totally reliable, always backed-up, always available media-rich experience.

I’ve decided to give MobileMe the benefit of the doubt and use it ‘carefully’ and with a constant overseeing to make sure that all is well.

I’ve commented in a recent post, that with all the problems Apple had and continues to have with their cloud, maybe we are seeing the limits of their competence and maybe after all, Microsoft with all their expertise, can do it better.

I’m glad to be proved wrong.

Microsoft just doesn’t care…

It’s hard to know where to begin with this. Microsoft bought a company called Danger in early 2008, and basically took a perfectly functioning online service for T-Mobile’s Sidekick users and whilst performing an upgrade, totally screwed it up in the worst way possible.

They actually lost their data. Forever. Gone. No backup.

What’s Microsoft current market cap? $230 Billion?

How is it possible that this could happen?

And more importantly, why do people constantly continue to deal with this loose collection of morons that dare to call themselves a company?

In all my criticisms of MobileMe, I have never lost even one ACSII characters worth of data. It’s been a pain to reset sync, and I’ve invented at least 4 new swearwords when I was troubleshooting Apple’s cloud, but Apple have made sure that I never actually lost anything.

Well done Microsoft for allowing confidence in the cloud to be dented even further than it was. Morons.

No such thing as bad PR?

Windows 7 doth approach, and Microsoft, in it’s wisdom have organised ‘Windows 7 parties’ to encourage the poor deluded majority to bet, once again, that this version of Windows is the one they will actually enjoy using.

The one that will at last, be intuitive, won’t crash much, will be free from viruses and malware, just like those other computers that they don’t like to mention very much.

The general reception that the Windows 7 party idea has had is predictably consistent; it’s an awful, cheesy, cliche and pain-inducing idea that only reinforces the idea that Microsoft are so totally uncool and unhip, that it’s a wonder their bums don’t fall off (to quote Zaphod Beeblebrox).

However one excuse for all the fallout has been, ‘there’s no such thing as bad PR.’ Meaning that it doesn’t matter that the idea is awful, it doesn’t matter that everyone is laughing at Microsoft, the number of column inches it generates is worth all the bad press.

However I do not agree.

Many years ago I worked alongside a person who I had great respect from in the creative and advertising industry. Our team was tasked with creating a straightforward campaign for a large supermarket chain to advertise a sale.

This advertising took many forms, but one part was bus-shelter posters.

Now being trained graphic designers we new that the thought process for the consumer was thus:

You hook in the consumer with a gimmick, an offer or an angle.

You then hold there attention with an attractive, easy to ‘consume’, flowing, logical design.

You then let them go, away from your adverts influence, with a thought, or memory of your offer.

The last part is the most important. The consumer will spend infinitely more time away from your ads influence, than being exposed to it. You don’t have long to get your message across and that message has to hit home first time, and it must stay with them when you ad is long gone.

This period is the time where your influence has to be positive so that the consumer can pass your message along to another person.

This is why ‘viral marketing’ is a difficult and dangerous approach. You have to get your message and every possible interpretation of that message absolutely right.

Anyway I digress a little- back to the supermarket’s ad.

We created what we thought best fulfilled those 3 critera, to hook, to hold & give right memory. However the client didn’t see it that way.

They wanted something much more direct, simple and gaudy. Put simply they wanted their ad on a dayglo green or orange background, so that it ’stood out’ and shouted their message.

It certainly would hook & hold, but the memory? My colleague commented that, “We’ve hooked them in, the ad will be noticed most certainly, they will even read the ad, but what memory are they left with? a cheap and nasty one.”

The client, whose product was most certainly not cheap and nasty, finally relented, but this experience made me think about the Windows 7 party.

It’s getting the column inches, and we’re certainly hooked and held, but what’s the memory we are left with? What are we saying to others about this approach?

Microsoft seems to think that any news is good news… I don’t think so.

Forward delete is an oxymoron…

Mac 101: Forward delete on a Mac laptop

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As part of my job, I come across dozens of Windows users every day. They have used Windows all their life and have little or know knowledge of the Mac.

These are, to coin a few phrases, the other 95%, the drones, the job security for hundred’s and thousands of IT Managers up and down the USofA.

Occasionally this ‘majority’ have to sit down and use a Mac for a period of time and it’s here where their ‘muscle memory’ of using the upside-down and back-to-front version of the Mac (i.e. Windows), comes into the realm of the way it was done first, and done correctly – the Mac.

One way in which this surfaces is the forward-delete key. This was first brought to my attention when a bemused PC user, typing a document, said, “where’s the delete key on this keyboard?’

My first reaction was that they couldn’t be blamed for not knowing. There’s nowhere on a mac keyboard that says ‘delete’. It’s the key with the left facing arrow, as a Mac user, I just know this through years of use.

However the PC-user, upon testing this said, “No, that’s the backspace key.”

“No it isn’t”, I remarked, “the backspace key on a Mac is the left arrow key, along with the up, down and right keys”.

Not understanding what ‘backspace’ meant, I then learned about ‘forward-delete’ from this PC-user. It’s always been on a Mac keyboard, but I’ve never used it, because it doesn’t make any sense to me. And neither does ‘backspace’.

To me, the word ‘backspace’ does not mean a destructive action. Backspace means, ‘to move back a space’, i.e. the left arrow key.

‘Delete’ means to delete something you have just done. i.e. You type a word, it is wrong, and you, going backwards using the delete key, delete that word. Where does the term, ‘forward’ make any sense in this?

You don’t place your insertion point at the beginning of the word and then when you press the delete key, expect it to move forward along the word, deleting it.

That’s counter-intuitive isn’t it?

I suppose this all comes down to what you’re used to, but ‘forward-delete’ to me doesn’t make any sense to me as a concept.

However as the ‘majority’ use it, I must be wrong, right?